Managing Assets? Tracking Impacts Your Bottom Line

You’ve got fixed assets. Tracking them accurately is a must. It doesn’t matter whether you’re a household-name brand with offices around the world, or you’re a small startup. Unfortunately, many organizations don’t recognize the importance of managing their assets until a mistake happens: a lost item here, a stolen asset there, a piece of equipment that breaks down prematurely and requires replacement. Sometimes, an asset remains missing for months on end, but due to oversight is unreported. In such a scenario, a company may unwittingly continue to pay insurance on that “ghost asset.” When it comes time to report values for accounting and compliance purposes, a calculation mistake or oversight also can be costly.

If you’re relying on manual processes to manage your assets, tracking is a difficult exercise. First of all, the value of your assets is ever-changing. Assets like laptops, monitors and company-issued smartphones and tablets change hands frequently and move from place to place. Consider, for example, a smartphone loaned to your employee. He carries it to meetings, off-site conference, on business trips, and home each night. The opportunity for theft is great. And that device is storing sensitive information that isn’t properly locked down, the risk is even more substantial.

If you’re using pen and paper or an Excel spreadsheet, your employees are bound to make the occasional typo, inadvertent omission or other error. Employee reorganization or just simple forgetfulness may result in gaps in record keeping.

Your fixed assets are far too important to leave to chance. Technology makes it possible to centralize this function and introduce unprecedented accuracy and efficiency to what was a clunky, frustrating exercise. There are numerous assets tracking products on the market today, and while each of them has merits, you’d be wise to find a solution that’s scalable – one that grows with you and adapts to the way you work. A one-size-fits-all approach doesn’t work; after all, no two companies are the same.

Asset Panda took all of those considerations to heart several years ago when this Dallas-based company began extensive research, development, and testing to create the most powerful, yet flexible assets tracking platform in the world. The company’s free mobile iOS and Android apps sync with the cloud and include a mobile barcode scanner, so there’s no need for a separate handheld scanner. In fact, you won’t need any additional hardware, software or expensive software licenses to use Asset Panda – only the smartphones or tablets you and your employees already carry. Or use the web app, if you prefer.

This robust platform is based on a couple of key philosophies. First, we believe clients should be able to track their assets any way they want. That’s why Asset Panda is completely customizable, enabling you to determine how your data is displayed and organized. From the custom dashboard to the columns, fields, security settings, reports, notifications, and alerts, it’s all up to you. Second, we firmly believe that when you can bring all of your stakeholders into the assets tracking conversation, accountability and accuracy increase throughout your entire organization. That’s why Asset Panda clients are entitled to an unlimited number of users at no additional cost.

The apps are incredibly easy to use and require no special training to master. And, because they sync with the cloud, you have the assurance that your data is served up in real-time, all the time – whether it’s 3 p.m. or 3 a.m. Asset Panda is also flexible enough to incorporate new technologies as they become available.

From the palm of your hand, enjoy access to the complete lifecycle of every one of your vital assets. Eliminate guesswork, frustration and wasted time and money. Give Asset Panda a try for 14 days – free. For more information or to get started, go to


Courtney Roush

Courtney Roush is a freelance writer, editor, and communications strategist with 25 years of experience. Her favorite discipline is crisis communications – and it’s a highly relevant one in our present times.

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